Why entrepreneurs must understand the sales function

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My latest podcast of Bay Area Ventures is an interview with Jim Fowler, Founder and CEO of Owler.com. Jim is a serial entrepreneur who launched Jigsaw.com in 2003 and sold it to Salesforce.com in 2010 for $175M.

Jim Fowler - Founder and CEO of Owler

Jim’s leadership skills have evolved over time and build on his experience as a Naval officer, Co-Owner of a ski resort, a VP of Sales and two-time tech entrepreneur.

The Owler team includes several of Jim’s friends and colleagues who have worked with him before which is a testament to his ability to foster and congeal teams. In this interview he shares his experiences in building and running companies, discusses some mistakes he’s made along the way and explains why he thinks the most important skill for an entrepreneur is to fully understand the sales process including how and why customers are going to pay for your company’s products or services.

Jim’s motivation for working and speaking is to help others. He is not drawing a salary from Owler and plans to donate his profits to charity. He is most concerned with setting a good example as a father rather than to sit back and live off of his prior gains.

I guarantee this podcast will be a great use of your time.